Wednesday, August 12, 2015
Sales Review: July 2015
I was waiting to see the sales figures for this month because this represents sales of the second month of the DCYou soft reboot. I know that I sampled a number of new titles in the first month, trying to see if anything grabbed me. A couple did. A couple didn't. A couple I didn't even try.
Would there be a big fall off? Would some of the 'fresh' titles already be withering a bit on the vine?
And Supergirl? Well one version of her debuted with Justice League 3001. The main Supergirl bolted off of JLU.
I found the Supergirl in the Giffen/DeMatteis/Porter Justice League 3001 to be delightful. She seems to be the pre-Crisis Silver Age Kara. She is pro-active, incredibly powerful, and seemingly optimistic. Despite landing in a cruddy future, her first act is to take out Starro.
And Justice League 3001 #1 sold pretty solidly selling just over 32K.
Well, the book lost a third of its readers and orders from issue #1 to issue #2.
Justice League 3001 #2 sold just 21,301.
Watch someone blame Supergirl being in it. I'll wail and gnash my teeth.
July also represented the second month of the mega-arc The Truth.
I have picked over every issue of this arc. I have commented on my concerns. I don't need to revisit them here.
But one thing I will say is that Action Comics by Greg Pak and Aaron Kuder has been the best of those books.
Action Comics #42 sold nearly 38K. It was the 55th best selling title overall. That is a shame because this team is really bringing us the best Superman there is right now. And I really love the stories they have done which haven't been part of some major story arc.
But what really shocks me is that Superman/Wonder Woman, a book showcasing 2 of the 3 biggest DC characters, is selling only a smidge more than a book called Mrs. Deadpool and the Howling Commandos. What Bizarro world are we living on?
Lastly, I will remind everyone that Supergirl was selling around 26K over the last 6 months of its run. There was some buzz.
So of course it was cancelled.
And so I bring you the list of all the major DC titles which are currently selling less than what Supergirl was selling.
But comics are a business and I am still questioning the business decision to cancel Supergirl and keep a book off the racks.
I also wonder if DC really thought books like Doomed, Omega Men, and All Star Section 8 would be a big draw. Doomed, the book I thought was doomed from its announcement, is selling 17K. That's two thirds of what Supergirl sold.
Maybe we'll get an announcement about a Supergirl title soon.