I sometimes have to laugh at DC's publicity people and how at times they don't seem to have read the very books they are promoting.
So the back page of this week's DC Comics is the print version of DC Comics All Access. And it is promoting Supergirl. That is usual a happy event for me, showing that the company is trying to bring attention to the character.
But this is promoting the angry Supergirl. And it starts with the tantalizing line 'Did Supergirl just kill Lobo???'
Is Supergirl a murderer?? Not exactly the best tagline for a teen hero.
But let's move on. Because that didn't bother me.
This did ...
Why would anyone who has been reading this book think it would be a hoax for Supergirl to be a Red Lantern? Doesn't it seem completely consistent with the book and how DC has been marketing here?
Fighting and rejecting Superman.
Trying to kill H'El?
Selfishly happy that the universe is unraveling around her in Krypton Returns.
She hasn't been acting like someone where it would be ludicrous for the Reds to recruit her.
A better line would have been:
"This is no hoax, people - Kara accepts Earth, reconciles with Superman, and becomes a hero!"
Because that is more unbelievable given the 28 issues before.
So why would they write that?
Because people think of Supergirl as a young optimistic hero trying to help and occasionally failing but always learning.
It doesn't matter that for 2+ years she has been this bitter, angry, sad, isolated person. For many it would be a hoax for Supergirl become a Red. Because no one wants Supergirl to be a Red ... even if DC wants to shove it down our throats.
I have said it before and I will repeat it.
Supergirl fans don't want to see her dark.
And fans of dark characters don't want to read Supergirl.
That's why these takes always fail ... ALWAYS. That's why they feel like hoaxes. That's why it is wrong.
I mean, the Red Lantern story is here and happening. And maybe it is appropriate because that promo piece enraged me. Because it is ignoring what DC has done to this character since the New 52, trying to make it seem like this step to become a Red Lantern is a big one, and odd, and out of character ... when really, for the most part, she has been an acolyte in waiting.
I'll continue to hope that Tony Bedard means it when he says he is using this to reset things.
That better not be a hoax!