Thursday, June 13, 2013
Sales Review: May 2013
The sales numbers for May 2013 came out recently and ICv2 does it's usual great job of breaking things down over on their site. Here is the link to the list of the top 300:http://www.icv2.com/articles/news/25928.html
Now I was waiting for the numbers to come out regarding Supergirl #20. The Mike Johnson era had ended. Michael Allan Nelson had taken over on writing and had a fair amount of publicity heading into the series. The book guest-starred Power Girl, so maybe her fans would come over. And, frankly, it had this eye-popping cover. Would any of that translate to more sales?
Unfortunately, the book sank a little lower.
Sales dropped about 2000 units from last month (which had a MAD variant to boost things). And the book ranked 81st.
Could people have felt that this issue was a jumping off point given the change in writer? I can't imagine so. This wasn't necessarily a *bold new direction* as Nelson picked up right where Johnson left off, even picking up from a cliffhanger.
Is there simply erosion of sales on a mid-level book. Probably. But it makes me feel like I am simply watching something I love die slowly. Is this simply the natural progression of comics these days? Or can there be a 'boost'?
Hopefully ... somehow ... Supergirl is able to latch onto the media blitzkrieg that Superman is getting right now. Supergirl #20 was a very good issue, fun and dark, with the right mix of angst and sorrow. That is a tough stew to get right.